Well, the Coronavirus pandemic is still spreading in India like anything. We still haven’t reached the peak. Now, it seems Akshay Kumar’s Sooryanshi and Ranveer Singh’s 83 might also head the OTT way. Reliance Entertainment had earlier said that Sooryavanshi will hit the theatres on Diwali, while 83 will release on Christmas this year.
Reliance Entertainment CEO Shibasish Sarkar told Bollywood Hungama, “We are 100% inclined to take theatrical route. However, at the same time, we don’t want to delay the release further than practically possible. That means we will not like to push release dates beyond Diwali / Christmas. So the first option is to go theatrical if cinemas open up and audiences are back.”
He added, “If either cinema halls don’t open or corona impact increases many folds….and audiences are not coming… Or in some states theatres open and in some states they won’t….in those scenarios we will have to explore all options… Either pure SVOD (video on demand) routes. Or TVOD/PPV (pay per view) routes like what the makers of Mulan are planning. Or part theatrical/part TVOD. Or in some state/countries theatrical and some state digital… Basically we will not like to shift release date further…. and ideally look for theatrical or any other hybrid measure for the best possible release. (sic.)”
It can be recalled that just a few days before the nationwide lockdown was announced, on March 24, the makers of Sooryavanshi decided to postpone their film. Taking to his social handle, Akshay Kumar, the leading man of the film, shared a picture which was a statement by the team of Sooryavanshi. “Sooryavanshi is an experience that we have created for you with over a year of dedication and hard work, and the response we received for the trailer was nothing less than electrifying and made it clear that this film truly belongs to its audience.”